By: awbilans Wł.: 02 sierpnia, 2023 In: Bez kategorii Comments: 0

The Profano company begun in 1932 when Danish carpenter Ole Kirk Christiansen started making playthings for a living. He fought to make payments in the absolute depths of the 1930s, but the little prototypes he had made of things like ironing boards and ladders had superb potential seeing that children’s why play with lego toys. He named the corporation Profano after two Danish ideas, leg and godt, which means “play very well. ”

In 1958, he made the iconic seglar brick with pontoons inside which makes it interlock to lego pieces. This cutting edge innovation totally changed the company and allowed this to grow at an astonishing pace.

By 1960s, Profano had broadened its overseas reach and began developing toys under license in North America by using a arrangement with luggage producer Samsonite. The organization also started out selling value packs with all the parts necessary to build a certain model, and introduced dedicated themes which includes Space (with astronaut minifigures), Castle, Area (later renamed Lego City), and FabuLand.

In the early 1970s, Lego required a dramatic step forward having its introduction of Lego numbers that acquired movable arms and legs. The company as well began employing more plastic-type and presenting larger hinders for younger kids, a series called Duplo. In the eighties, Lego’s sales grew at a remarkable rate of ten percent annually, irrespective of overall plaything industry sales growth slowing down.

Today, Seglar is a substantial global company with revenues of above $5. main billion and one of the most coveted brands in the world, ranking number 1 on Manufacturer Finance’s ‘Most Powerful Brand’ list in 2015. But it surely still seems less like a ruthlessly commercial giant and more like an previous family friend.

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